Crafting success in challenging times: a comprehensive guide to direct email marketing strategies for supply chain companies targeting craft breweries in 2024

November 11, 2023

The year 2024 poses unique challenges for businesses worldwide, with economic uncertainties, inflation, and the looming risk of recession casting a shadow over industry sectors. In the craft beer landscape, where agility and innovation are paramount, supply chain companies must adapt their marketing strategies to not only survive but thrive in these unpredictable times. This blog post will explore the potential of direct email marketing as a robust and cost-effective approach for reaching craft breweries, establishing meaningful connections, and driving sustainable growth…

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Germany’s craft beer revolution: a look at the craft breweries across the country

November 11, 2023

Germany is a country renowned for its beer culture and rich brewing heritage. With a history dating back centuries, it’s no surprise that Germany has had a profound influence on the global beer scene. In this blog post, we’ll take a friendly and informative journey through the country’s beer culture. Let’s explore the German craft beer industry’s history, iconic beer styles, and the exciting resurgence of craft breweries across the country…

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Exploring the craft beer boom: how many craft breweries are there in the United States?

November 11, 2023

If you’re a beer enthusiast, you’ve likely noticed a delightful transformation in the American beer scene over the past few decades. Craft breweries have been popping up like mushrooms after recent rain, and they’ve brought with them an explosion of creativity, flavor, and diversity to the world of beer. In this blog, we’re going to take a deep dive into the world of craft breweries in the United States, exploring their history, growth, and what makes them so special…

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Craft beer in the UK: a walk into the breweries across the isles

November 11, 2023

The United Kingdom is a land steeped in brewing tradition, known worldwide for its classic beer styles like the bitter, porter, and stout. But in recent years, there has been a craft beer revolution sweeping across the nation. In this blog post, we’ll take you on a journey through the craft beer scene in the UK and uncover how the breweries in the country are contributing to this vibrant movement…

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SIBA unveils new categories for 2024 Business Awards

November 9, 2023

Entries for the Society of Independent Brewers (SIBA) Business Awards 2024 are now open, with the introduction of new categories…

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Like-for-like sales up 9.5% at JDW

November 8, 2023

JD Wetherspoon (JDW) has reported like-for-like (lfl) sales in the first 14 weeks of its financial year (FY24) were 9.5% higher than the same period last year…

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Brewers have a ‘once in a generation opportunity’ to meet shifting demands for sustainability

November 7, 2023

A report from food and drink manufacturing consultancy NIRAS has flagged the opportunity for brewers to set new industry standards, as sustainability moves from ‘nice to have’ to ‘must have’…

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Drinks sales hit by reduction in ‘big nights out’

November 3, 2023

Daily drinks sales hit by “negative” trading figures as consumers “restrict” big nights out…

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Navigating compliance and regulations in the beer industry supply chain

August 24, 2023

The beer industry is a complex and dynamic landscape, with a diverse range of stakeholders involved in the supply chain. From brewers and distributors to retailers and consumers, every step in the process is subject to a multitude of compliance and regulations that ensure the safety, quality, and legality of the products. Navigating these intricacies is crucial for businesses to maintain operational excellence and meet the expectations of regulators and consumers alike…

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Exploring the biggest opportunities for craft brewers in 2023

August 24, 2023

In recent years, the craft brewing industry has experienced exponential growth and innovation. As we step into 2023, this trend continues to evolve, presenting craft brewers with a myriad of exciting opportunities to expand their horizons and captivate the ever-evolving palates of beer enthusiasts. From sustainability to unique flavors, here are some of the biggest opportunities that craft brewers can seize in 2023…

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Exploring the yearly highlights: major events in the beer industry

August 24, 2023

The global beer industry is a vibrant and ever-evolving landscape that thrives on innovation, tradition, and community. Each year, it hosts a range of events that showcase the latest trends, cutting-edge technologies, and the camaraderie that makes beer more than just a beverage. Whether you’re a casual enthusiast, a brewing professional, or an industry insider, these events offer an opportunity to immerse yourself in the world of beer. In this article, we’ll explore some of the largest events in the beer industry that take place every year and provide insights on how to find more information about them…

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Crafting compelling email marketing campaigns for beer industry suppliers

August 23, 2023

In the digital age, where communication is instant and global, email marketing continues to be a powerful tool for engaging with your target audience. For suppliers in the dynamic beer industry, a well-crafted email marketing campaign can establish brand loyalty, drive sales, and foster lasting relationships. In this article, we’ll delve into the art of creating compelling email marketing campaigns tailored specifically to beer industry suppliers. From subject lines to design, segmentation to analytics, we’ll explore the key elements that make an email campaign successful…

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Effective lead generation strategies for beer industry suppliers

August 23, 2023

In the dynamic world of the beer industry, suppliers play a pivotal role in ensuring that breweries can craft and deliver the finest brews to consumers worldwide. To thrive in this competitive landscape, beer industry suppliers must have a strong lead generation strategy in place. In this article, we will explore effective lead-generation strategies tailored specifically to suppliers in the beer industry. From traditional approaches to modern digital techniques, we’ll uncover ways to attract, engage, and convert potential clients into valuable leads…

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How to expand your craft brewery into an overseas market

August 21, 2023

The craft beer industry has experienced explosive growth in recent years, fueled by a global surge in demand for unique and high-quality brews. This increasing popularity presents a golden opportunity for craft breweries to expand their reach into international markets. However, entering an overseas market requires careful planning, strategic thinking, and cultural sensitivity. In this article, we’ll outline a comprehensive guide on how to successfully expand your craft brewery into an overseas market…

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A comprehensive list of essential suppliers for craft breweries’ success

August 21, 2023

Craft breweries have witnessed a remarkable surge in popularity over the past few decades, with consumers increasingly seeking unique, flavorful, and locally-produced beverages. As these breweries strive to stand out in a competitive market, they rely on a network of suppliers to provide the necessary ingredients, equipment, and services that are crucial for their success. From malt and hops to packaging materials and marketing services, here is a comprehensive list of suppliers that a craft brewery needs to flourish in today’s dynamic industry…

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How direct marketing campaigns can boost sales prospects for supply chain companies in the brewing sector

August 21, 2023

In today’s highly competitive business landscape, supply chain companies operating in the brewing sector are constantly seeking innovative ways to expand their reach and secure new sales prospects. One effective strategy that has gained significant traction is the use of direct marketing campaigns. By targeting specific audiences with personalized messages, direct marketing campaigns can help supply chain companies build brand awareness, foster customer relationships, and ultimately drive sales growth within the brewing sector…

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Exploring the most famous craft breweries in the world

August 21, 2023

Craft beer has taken the global beverage scene by storm, offering a diverse range of flavors, styles, and experiences that cater to beer enthusiasts and casual drinkers alike. The rise of craft breweries has brought a newfound appreciation for the art of brewing, emphasizing quality, innovation, and a deep connection to local communities. In this article, we’ll embark on a journey to explore some of the most famous craft breweries around the world, each contributing their unique essence to the world of beer…

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The types of businesses craft breweries can target for B2B sales

August 21, 2023

In recent years, the craft brewery industry has undergone a remarkable transformation, evolving from a niche market to a significant player in the global alcoholic beverage sector. With a focus on quality, innovation, and unique flavors, craft breweries have captured the hearts of consumers worldwide. However, as the competition within the craft beer market continues to intensify, many breweries are now exploring new avenues for growth, including Business-to-Business (B2B) sales. This article delves into the types of businesses that craft breweries can effectively target for B2B sales, forging mutually beneficial partnerships and expanding their reach in innovative ways…

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Some of the ways a US craft brewery can reduce its tax bill

August 21, 2023

The craft brewing industry in the United States has experienced exponential growth over the past few decades, with a vibrant community of small and independent breweries producing innovative and high-quality beers. However, like any business, craft breweries face the challenge of managing their finances, including tax liabilities. Finding ways to reduce the tax burden can significantly impact a brewery’s bottom line and contribute to its overall financial health. In this article, we will explore some effective strategies that US craft breweries can employ to lower their tax bills while staying compliant with tax regulations…

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What countries have the fastest-growing craft beer sectors?

August 21, 2023

Craft beer has taken the global beverage industry by storm in recent years, offering a diverse and flavorful alternative to traditional mass-produced beers. Characterized by its artisanal production methods, innovative flavors, and emphasis on quality over quantity, the craft beer movement has gained a dedicated following worldwide. While the craft beer trend initially gained prominence in the United States, its influence has spread far beyond American borders. This article explores the countries that are currently experiencing the fastest-growing craft beer sectors, showcasing the international scope of this flavorful revolution…

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