Connecting the Beer Industry
The Beer Post is a digital industry platform connecting the people, businesses and opportunities that keep the beer world moving.
Since 2021, we have been building connections across breweries, beer brands, suppliers, pubs, bars, restaurants, retailers, hospitality groups and the wider businesses that serve them.
Today, The Beer Post has a network of more than 50,000 beer, brewing, hospitality and supplier contacts, alongside an Instagram community of more than 32,000 followers.
Our purpose is simple: to help businesses across the beer and hospitality industry become more visible to the people and companies they want to reach.
That might mean helping a brewery reach pubs, retailers and trade buyers, helping a supplier connect with breweries, promoting new technology from an equipment manufacturer, or helping an international business build awareness and commercial relationships in a new market.
The Beer Post brings those different parts of the industry together.
Who We Work With
We work across the beer, brewing, supply chain, retail and hospitality landscape.
Our network includes:
- Breweries and beer brands
- Pubs, bars and taprooms
- Restaurants and hospitality groups
- Pub groups and multi-site operators
- Retailers and trade buyers
- Drinks distributors and wholesalers
- Hop, malt, yeast and ingredient suppliers
- Label and packaging companies
- Can, bottle and keg suppliers
- Brewing equipment manufacturers
- Fermentation and tank suppliers
- Canning and bottling line providers
- Dispensing and refrigeration businesses
- Software and technology companies
- Logistics and distribution providers
- Contract brewing and co-packing businesses
- Professional, technical and commercial service providers
- Other companies supplying and supporting the beer and hospitality industries
Because we work across different parts of the industry, campaigns can be shaped around very different audiences and commercial objectives.
A supplier may want to reach breweries. A brewery may want to reach pubs and trade buyers. An equipment manufacturer may want to reach production teams. A hospitality supplier may want to reach pub, bar and restaurant operators.
Every campaign starts with the audience you want to reach.
How We Help Breweries & Beer Brands
The Beer Post helps breweries and beer brands build visibility, reach new trade audiences and create commercial opportunities.
Campaigns can help breweries:
- Reach pubs and bars
- Build relationships with pub groups and hospitality operators
- Connect with retailers and trade buyers
- Reach distributors and wholesalers
- Launch new beers or product ranges
- Increase trade awareness
- Enter new geographic markets
- Develop new commercial relationships
Whether you are looking for new stockists, launching a product, expanding distribution or entering a new market, we can shape activity around the businesses and decision-makers you want to reach.
How We Help Suppliers & Industry Partners
The Beer Post also works with the companies that supply and support breweries, pubs, bars, restaurants and hospitality businesses.
This includes ingredient suppliers, packaging companies, equipment manufacturers, technology providers, logistics businesses, professional services and other organisations serving the industry.
Campaigns can support:
- Brand awareness
- Product and service visibility
- Product launches
- Technical education
- Thought leadership
- Lead generation
- Customer engagement
- Event promotion
- Market expansion
- Sustainability and production efficiency
- New technology and innovation
Whether you are an established international company or a specialist supplier looking to develop a new market, we can build activity around your objectives and the audience you want to reach.
Advertising, Sponsorship & Marketing
The Beer Post offers flexible advertising, sponsorship and marketing opportunities that can be used individually or combined into broader multi-channel campaigns.
Sponsored Articles & Thought Leadership
Publish sponsored articles, technical features, product information, industry insight and thought-leadership content on The Beer Post.
Content can be built around your expertise, products, technology, research, market insight or wider campaign objectives.
Dedicated Email Campaigns
We can run dedicated email campaigns focused on your company, product, article, technical topic, event, launch or call to action.
Campaigns can support awareness, product promotion, technical education, thought leadership, customer engagement, market development and lead generation.
Post-campaign reporting can include delivery, opens, clicks and link engagement.
Website Banner Advertising
Build visibility across The Beer Post through website banner placements.
Banners can promote your company, product, event or campaign and direct visitors to a relevant page or campaign destination.
Dedicated Partner Pages
Create a dedicated branded page for your company or campaign on The Beer Post.
Partner pages can bring together company information, articles, technical content, products, videos, downloads, links and calls to action in one place.
Instagram & Social Media Campaigns
The Beer Post has an Instagram community of more than 32,000 followers.
Sponsored posts and wider social media activity can increase visibility around your company, product, article, launch, event or campaign message.
Targeted B2B Outreach
Some campaigns require a more focused approach.
The Beer Post can support targeted business-to-business activity built around specific sectors, business types, audiences and geographic markets.
This might mean helping a supplier reach breweries, helping a brewery connect with pubs and trade buyers, helping an equipment manufacturer reach production teams, or helping an international company develop awareness and commercial opportunities in a new market.
Multi-Channel Campaigns
The strongest campaigns often combine several channels around one central message.
For example, a sponsored article or thought-leadership feature can act as the main content destination, supported by dedicated email, website advertising, social media and targeted B2B outreach.
This helps reinforce the same message across several relevant touchpoints rather than relying on a single advertising placement.
Campaigns can range from individual opportunities to broader partnerships and longer-term programmes.
Every campaign can be shaped around your objective, audience, message, geographic focus and preferred channels.
International Campaigns
The beer, brewing and hospitality industries are international, and so is The Beer Post.
Our network and campaigns are not restricted to one country or region. We work with businesses worldwide and can develop activity around individual countries, specific regions, multiple international markets or broader global campaigns.
Whether you are entering a new market, developing distribution, launching a product internationally or building wider industry awareness, we start by understanding:
- Who you want to reach
- Where you want to reach them
- What you want the campaign to achieve
From there, we shape the activity accordingly.
If there is a market you want to reach, talk to us about it.
Industry News & Content
Alongside our commercial marketing services, The Beer Post publishes news and insight from across the beer world.
Our coverage includes brewery stories, pub and bar developments, supplier news, product launches, ingredients, packaging, brewing equipment, technology, sustainability, hospitality, market trends and wider industry developments.
We aim to create a useful digital destination for businesses and professionals working throughout the beer, brewing and hospitality industries.
Work With The Beer Post
Whether you are a brewery looking for new trade opportunities, a supplier trying to reach breweries, a manufacturer launching new technology, a distributor looking for new brand partners, or an international company looking to develop a new market, we would be happy to discuss what The Beer Post can offer.
You can work with us through an individual advertising opportunity or a broader campaign combining editorial content, dedicated email, website visibility, social media and targeted B2B activity.
Advertising, Sponsorship & Commercial Enquiries
Want to discuss a campaign with The Beer Post?
Email:
Tell us:
- What do you want to promote?
- Who do you want to reach?
- Where in the world do you want to reach them?
We can take it from there.