In many cases, entire trips can focus just on what there is to eat and drink in a particular location—especially if it’s a trip through wine country where you can accomplish both. But thanks to the craft beer boom of the past decade, the U.S. is also now home to an ever-growing number of locales that stand out in their own right. Without the need for vast vineyards or cavernous cellars, breweries have sprung up in practically any area where they can find four walls and a roof, creating an unprecedented era of quality and accessibility for the beverage. And while there’s likely plenty to sample in your neck of the woods, some of the beers in the world can only be found by planning a trip to visit them.
One of the most iconic Oktoberfest events in Colorado returns with a three-day celebration in historic downtown Breckenridge, September 23 – 25, 2022. The 26th annual Breckenridge Oktoberfest Presented by Breckenridge Brewery mixes time-honored Oktoberfest traditions with collectible steins and local flavors from Breckenridge Brewery, this year’s premiere beer sponsor.
At-home drinking is here to stay, according to a new report from IRI Beverage Alcohol Research. With inflation concerns and on-premise challenges, consumers are opting to indulge at home – and these conditions are impacting growth opportunities, putting a premium on innovation, and affecting everything from e-commerce strategy to packaging and premiumization.
Less than half of beverage cans in the US are currently recycled: but US can manufacturers want to see 80% recycled by 2040 and 90% by 2050. So how can these goals be reached?
Breweries and taprooms are all the rage right now. With so many breweries and taprooms opening up, it’s not always easy to find a unique marketing strategy that will grab consumer attention.
Fresh off the heels of opening a new distribution center, Hi-Wire Brewing has unveiled 2022 expansion plans for its Biltmore Village Production Brewery and South Slope Specialty Brewery, both located in Asheville, N.C., in addition to the opening of three new taprooms in the same year.
Global beer brand Corona is launching Corona Sunbrew 0.0%: with the non-alcoholic beer containing 30% of the daily value of vitamin D in a 330ml serving.
The National Beer Wholesalers Association (NBWA) recently released the Beer Purchasers’ Index (BPI) for December 2021. This December’s total index reading of 71 is the highest ever recorded for a December survey. Continued supply chain challenges combined with planned/expected price increases in 2022 are driving higher index readings as distributors and retailers seek to build their inventories heading into the new year.
Beer history is a fragile thing. So much of it has been lost to time because objects, artifacts, and recipes lacked a caretaker at a crucial time. Closings can happen quickly, and beer history is simply swept aside or discarded. Fast forward to today. Craft brewers are increasingly using their platforms – including beer labels, draught chalkboards, or stories told by staff – to remind their customers of beer’s ties to the past. Many modern craft brewers have chosen to restore and preserve the stories – and beers – of the brewers who have come before them.







